8 must haves for creating a strategy for a successful product

Raveesh Dubey
7 min readJul 18, 2020

As a product manager, have you ever felt like your product team is doing a lot of work, but the project isn’t moving anywhere? And then, when you start to analyze how decisions are being made, you get a strong sense that the team is going in the wrong direction? This often happens when a team doesn’t have a strong product strategy that supports their design and development process.

Developing a product without a product strategy is like trying to land a rudderless airliner. While you may succeed in creating a great product…

--

--

Raveesh Dubey

Senior Product Manager- Walt Disney Company, Product Evangelist, Product Strategist, caffeine addict, helicopter dad