Dealing with ambiguity is something that product managers have to encounter day in and day out. Most important part of product management is to identify the problem and often times it is not clear what exactly are you solving for as a product manager. Ambiguities are further enhanced if you…
In online world, businesses are constantly trying to find new and unique ways to increase performance metrics like ‘Conversion Rate’. A conversion rate is a measure of number of people that take action after visiting a website or an app. An optimized conversion funnel on a website or app would…
Prioritizing deliverables and backlog items is one of the most important part of product management. Developing a product is often a process involving multiple deliverables and as a product manager how you prioritize those deliverables will ultimately decide how the product is received by the intended audience.
In this article…
As a product manager, have you ever felt like your product team is doing a lot of work, but the project isn’t moving anywhere? And then, when you start to analyze how decisions are being made, you get a strong sense that the team is going in the wrong direction…
In large matrix organizations there are often multiple teams operating in their own bubble and working towards their own goals, often overlooking the overall goals and objectives of the organization. For example, both sales and finance team would want to use any kind of product build around reporting ‘revenue numbers’…
